We Fill Your Calendar.
You Only Pay Per Show.
$100 per patient who walks through your door. Not per lead. Not per click. Per confirmed show. If they don't show, you don't pay.
4 years. 200+ MedSpas. 20,000+ deposits collected. We're not a marketing agency — we're your growth partner.
$499 one-time setup. $100/show billed weekly. No contracts. Cancel anytime.
How It Works
Three steps. That's it.
We Launch Your Campaigns
Custom Facebook & Instagram ads targeting your ideal patients in your area. Ads live within 48 hours of setup.
We Book & Collect Deposits
Our appointment setters call every lead, book them into your calendar, and collect a deposit to lock them in. We specialize in irresistible intro offer campaigns that fill your books fast.
Patients Show. You Pay $100.
When the patient walks through your door, you pay $100. That's it. No show = no charge. Billed every Monday.
We Fill Books With Irresistible Intro Offers
We help MedSpas fill their calendars with intro offer campaigns ($99–$199) for treatments like:
Patients book an intro session, pay a deposit to lock it in, and show up ready to buy packages. Average patient lifetime value: $1,500–$3,000+
Simple. Transparent. No Surprises.
You know exactly what you pay before you start.
THE DNA GROWTH SYSTEM
+ $499 one-time setup fee
WHAT'S INCLUDED
THE NUMBERS
Covers creative, landing page, CRM, and onboarding
Billed every Monday for prior week's confirmed shows
$1,500/month minimum. We recommend $100/day ($3,000/mo) for best results.
Convert to flat retainer and lock in savings as volume grows
EXAMPLE: WHAT 20 SHOWS/MONTH LOOKS LIKE
No contracts. No hidden fees. Cancel anytime.
Why MedSpas Switch to DNA
See how we compare to the alternatives.
DNA MARKETING | Retainer Agencies | Other Pay-Per-Show | |
|---|---|---|---|
| Monthly cost (20 patients) | $2,000 | $2,000–$5,000 | $2,000–$2,500 |
| Pay only for results | ✓ | ✗ | ✓ |
| Deposit collection | ✓ Every booking | Rarely | Sometimes |
| Appointment setters | ✓ Included | ✗ Extra cost | ✓ Included |
| Territory exclusivity | ✓ 1 per city | ✗ No limit | ✓ 1 per zip |
| Retainer conversion (save 30–40%) | ✓ After 90 days | N/A | ✗ Never |
| MedSpa-specific experience | 4 years, 200+ spas | Varies | 1–2 years |
| Device distributor | ✓ Cryoskin® & Icoone® | ✗ | ✗ |
| Former MedSpa owner | ✓ (5 years) | ✗ | ✗ |
| No long-term contract | ✓ | 3–6 months | ✓ |
Real Clients. Real Numbers.
Every result below is from a real MedSpa we've worked with.
Dr. Kevin McNabb
Kilgore Integrated Health · Kilgore, TX
Kateri
Brow Elegance · United States
Lavenda
Harmony Cryosculpting · United States
"Working with DNA has been amazing!!! I went up from $18,000 to $90,000!!! Never in a million years did I think that would happen."
Christina Cowman
New You Cryo · United States
"He took what I was doing and evolved it into a system that I didn't have to monitor 24/7. Now they just book themselves."
Travis Pioske
Body Techs Rx · United States
"Since working with Arty our books are full and we have doubled our revenue. He really cares. I have finally found the marketing person that aligns with my vision."
Cathi Carrier
Bella Estetica CT · Connecticut
Hear It From Them
Video testimonials from real MedSpa owners we work with.
Built by a MedSpa Owner.
Not a Marketing Guy.
I'm Arty Perlov. I owned and operated my own MedSpa from 2016 to 2021. I know what it's like to stare at an empty calendar, burn money on agencies that don't deliver, and wonder if the next month will be the one that breaks you.
In 2017, I became one of the first Cryoskin® users in the United States. I figured out how to market it when nobody else had — and I got so good at it that the manufacturer made me their exclusive North American distributor through DNA Distribution.
Today, through DNA Distribution, I'm the exclusive USA distributor for Cryoskin® and an authorized distributor for Icoone®. I'm so confident in our marketing that we guarantee 30 clients with every device purchase.
DNA Marketing isn't an agency I started because I know Facebook ads. It's a system I built because I lived in your shoes for 5 years and refused to accept that marketing had to be a gamble.
MedSpa Owner (2016–2021)
5 years running my own practice. I know the pain firsthand.
Cryoskin® Pioneer (2017)
One of the first US users. Built the marketing playbook from scratch.
Exclusive Device Distributor
Cryoskin® (exclusive USA) & Icoone® (authorized) via dnadistribution.us. We guarantee 30 clients with every device.
200+ MedSpas Served
4 years, 20,000+ deposits collected. Turned small shops into 8-figure exits.
Long-Term Growth Partner
Average client tenure: 18+ months. We don't churn — we compound.
Get Started for $499
One-time setup fee. Then $100 per patient show, billed weekly. That's the entire model. No hidden fees, no surprises, no long-term contracts.
One client per market — exclusively yours.
We only work with one MedSpa per city. If your competitor signs up first, we can't work with you.
This week's cohort closes in:
Ad spend: Minimum $50/day ($1,500/mo). Recommended $100/day ($3,000/mo). Paid directly to Meta/Google — you control the budget.
🎯 After 90 days: Convert & Save
Once you've seen consistent results, convert to a flat monthly retainer and save 30–40%. Most clients do this because the math is obvious — and it locks in your territory permanently.
Secure checkout via Stripe. Ads live within 48 hrs.
Not Ready to Pay Yet?
Fill out the form and we'll reach out within 24 hours with a custom plan for your market.
Questions You're Probably Asking
What does 'pay per show' actually mean?
What's the $499 setup fee for?
How much should I spend on ads?
What if patients book but don't show?
How is this different from other agencies?
What happens after 90 days?
Is my territory really exclusive?
Can I cancel anytime?
What Could This Do For Your Business?
Plug in your numbers and see your projected return.
Your Numbers
Adjust to match your business
Estimated patients who show up per month (you pay $100 each)
How much does a typical patient spend? (intro offer → packages)
Paid directly to Meta/Google. Min $50/day, recommended $100/day.
Monthly ROI
Based on 20 patient shows/month
*Projections based on your inputs. Actual results may vary based on treatment types, market conditions, and patient retention.